Work: Copywriting, Layout, Image Color-Grading
Brief: Design a series of printed and interactive/ambient/digital ads for an airline of your choice.
I chose Turkish Airlines because of its’ awardable hospitality. I wanted to bring attention to Turkish Airlines’ success in the industry and their welcoming hospitality.
Tone: welcoming, friendly, reassuring.
Message: Turkish Airlines Speaks Hospitality
Target: from passengers who care about the inflight entertainment to passengers who are concerned about carbon footprints that airplanes have.
*Note: the images were generated using Adobe Firefly and tweaked using Adobe Photoshop.*